Kellogg's® Campaign Design / Development
The Kellogg® is the world’s leading producer of cereals. For more than 100 years,
Kellogg’s® has been a leader in health and nutrition through providing consumers with a wide variety
of food products. Kellogg’s market leading position and reputation is built on its commitment to
ethical business practices and its values-based culture.
Challenge:
Kellogg's® faced the challenge of captivating the attention of children in a competitive market. The objective was not only to promote new cereal pack launches but also to create a memorable and interactive experience that resonated with the target demographic.
Solution:
As a leading digital agency, we had the privilege of collaborating with Kellogg's®, to execute a compelling landing page campaign. The primary objective was to elevate Kellogg's® online presence, engage the target audience effectively, and drive conversions for their latest product launches.
Complementing the physical scratch codes, we developed an interactive digital landing page. Children could enter their codes online, unveiling a virtual world of games, quizzes, and additional prizes, creating a seamless offline-to-online experience.
Conclusion:
Our collaboration with Kellogg's® exemplifies our commitment to delivering impactful digital solutions. The successful landing page campaign not only enhanced Kellogg's online presence but also contributed to achieving their business objectives.
If you're interested in learning more about how our digital agency can elevate your brand's online presence, feel free to get in touch.